Osnovne studije – Trgovina – modul 1 – Trgovina i marketing

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Trgovina – modul 1 – Trgovina i marketing

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Naučna, stručna ili umetnička oblast:

Društveno-humanističke nauke

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Vrsta studija:

Osnovne akademske studije

Obim studija studija izražen ESPB bodovima:

240

Stručni naziv:

Diplomirani ekonomista

Dužina studija:

4 godine (8 semestara)

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Studijski program trgovina namenjen je studentima koji imaju želju i potrebu da se na kvalitetan način obrazuju i steknu znanja i veštine koje će im omogućiti da ostvare aktivnu ulogu u savremenom poslovnom svetu.

Cilj ovog studijskog programa je školovanje kadrova za rad na trgovinskim poslovima, uključujući i poslove spoljne trgovine, koji postaju sve značajnija delatnost u Srbiji, kao relativno maloj privredi koja je zavisna od svetske privrede. To, pored ostalog uključuje i razvoj kreativnih sposobnosti razmatranja problema i sposobnost kritičkog mišljenja, razvijanje sposobnosti za timski rad i ovladavanje specifičnim praktičnim veštinama potrebnim za obavljanje profesije.

Studijski program je koncipiran tako da obezbeđuje sticanje kompetencija koje su društveno opravdane i korisne. One su u skladu sa osnovnim zadacima i ciljevima koje je definisao Alfa BK univerzitet i u skladu sa potrebama tržišta rada Republike Srbije, ali i savremenim trendovima obrazovanja u svetu u oblasti trgovinskog poslovanja.

Svrha studijskog programa je u formiranju kompetentnih stručnjaka iz oblasti trgovinskog poslovanja koji na osnovu stečenog znanja mogu samostalno rešavati zahteve iz domena odvijanja trgovinskih aktivnosti u svim oblastima njegove primene, kako u profitnim tako i u neprofitnim i uslužnim organizacijama.

Nakon uspešnog završetka osnovnih akademskih studija prvog stepena u četvorogodišnjem trajanju studenti programa Trgovina stiču zvanje diplomiranog ekonomiste, koji su osposobljeni za izvršenje analitičkih, sintetičkih i planskih zadataka, za samostalno donošenje odluka kao i rukovođenje i upravljanje u svom sektoru.

Mogućnosti za zaposlenje su brojne i obuhvataju sledeće pozicije: rukovodioci na svim nivoima poslovnog i institucionalnog organizovanja.,poslovi komercijalista, poslovi menadžera prodajnog objekta, poslovi menadžera izvoza i uvoza, poslovi menadžera špedicije, poslovi carinika, poslovi marketing menadžera, poslovi logistike, poslovi menadžera transporta, marketing analitičara, poslovi agenta, poslovi brokera, poslovi predavača u srednjim školama trgovinskog profila, poslovi saradnika u svim delatnostima u kojima se pružaju trgovinske i posredničke usluge svojim klijentima (agencije za promet nekretnina, berze, sajmovi i dr.),

Širok dijapazon poslova koji podrazumevaju prodaju proizvoda ili usluga, osim proizvoda koji zbog svoje specifičnosti i zakonskih propisa zahtevaju drugu struku (farmaceutski proizvodi i sl).

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Trgovina (program do 2017/18.) – PREDMETI

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